Only YOU can prevent forest fires... and cheesy headlines! But anyone can play today's Kansas Trivia Challenge: Q: Smokey Bear -- sometimes called Smokey the Bear -- is celebrating his 75th birthday! The iconic bear was created by the U.S. Forest Service in 1944 as part of an advertising campaign to prevent wildfires. The version of Smokey Bear we know today was created by an artist from Herndon, Kansas. What's the name of this artist who became Smokey's manager and caretaker for 25 years?